ARSHYS is a bold, quirky contemporary womenswear brand using fashion as a platform to raise awareness on social matters and to use positive re-enforcement messaging through the art of digitally drawn typography and graffiti-prints. The brand supports slow fashion creating small modular capsule collection each with its own positive voice, produced ethically in the designer's own home town Dubai. The brand's motto is "Live Peacefully. Dress Beautifully". Since its launch, the brand has received awards and accolades based on the originality, growth potential of the business. Recently awarded as Best New Comer (designer category) at London’s inaugural world fashion awards. ARSHYS has also dress Fashion Icons as Simonetta Lein in NY, Hip hop artist Oshun in NY and TV actress Sonya Cassidy in London. It didn't take long for ARSHYS to receive both local and global recognition in respected publications such as Vogue Italia, Marie Claire Mexico and Condé Nast Traveler Middle East and Elle Arabia to name a few.